Noun: Thicker fuller hair shampoo is a hair care product designed to enhance hair volume and fullness. For instance, the "Plumping.Wash Shampoo" by Ouai is a well-known thicker fuller hair shampoo.
It has gained popularity due to its ability to improve hair appearance, boost self-confidence, and cater to the growing demand for voluminous hairstyles. Its key historical development lies in the advancement of hair care technology, which has led to the incorporation of innovative ingredients and formulations.